Multicultural Familia
For the Multicultural Familia website and social media profiles, the overall appeal is fresh and welcoming. Brown and blue-green hues create a calm and inviting image, while making the point that this site is for families of color. An image of a mixed family throughout branding demonstrates to readers that this website is about multicultural families, not to mention the inclusive colors in the title. The colors for this website were also chosen with gender neutrality in mind, to accommodation the expectations of male readers.
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